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March towards a Powerful Agricultural Country —— Interview with Tang Renjian, Director of the Central Agricultural Office and Minister of Agriculture and Rural Affairs

　　Interview with the minister at the end of the year and the beginning of the year. For three consecutive years, Tang Renjian, director of the Central Agricultural Office and Minister of Agriculture and Rural Affairs, wrote three sets of keywords to CCTV reporters at the General Station:

　　2021: grain, seeds and cultivated land

　　2022: Food

　　2023: Agricultural Power

　　What is the relationship between the three groups of keywords? Tang Renjian said,come down in one continuous lineThe internal logical relationship is very clear.

　　"A strong agricultural country is programmatic and outlines. The primary task is to consolidate the foundation of food security in all directions. Seeds and cultivated land are two of them. Grasping these two keys will ensure food security. "

　　Go all out to secure China’s rice bowl.

　　Looking back on 2022, China’s grain production is remarkable. In the face of difficulties such as multiple outbreaks of epidemic in COVID-19, record-breaking autumn flood in the north, extreme high temperature and drought in the south and high prices of agricultural materials, the output still reached a record high, reaching 1,373.1 billion Jin, with an increase of 7.4 billion Jin. It is particularly worth mentioning that the self-sufficiency rate of soybeans has also increased by 3 percentage points. Stable production and supply of grain and important agricultural products have provided basic support for stabilizing expectations, prices and the economic market.

　　Food security is "the biggest in the country".

　　Tang Renjian said that all countries in the world that are truly powerful and have no weaknesses have the ability to solve their own food problems. In the coming period, with the high-quality development of China’s economy and the promotion of urbanization, the demand for grain and important agricultural products will still show a rigid growth trend. 2023 is the first year to implement the spirit of the 20th Party Congress, and it is also the first year to accelerate the construction of an agricultural power. It is of special significance to ensure the stable and safe supply of grain and important agricultural products.

　　"We will take a new round of 100 billion Jin of grain production capacity improvement as the starting point and go all out to stabilize China’s rice bowl."

　　The grain production capacity is at a high starting point of 1.3 trillion Jin, and then increased by 100 billion Jin. Hard as it is, it will be done.

　　Tang Renjian said, "This matter is not a question of whether it can be done or not, but a question of what must be done. We must mobilize all resources and do everything possible to increase the grain production capacity by 100 billion Jin."

　　Tang Renjian said that in the long run, it is necessary to make full efforts to improve the comprehensive agricultural production capacity. Grasp the material foundation, resolutely hold the red line of 1.8 billion mu of cultivated land, gradually build all 1.546 billion mu of permanent basic farmland into high-standard farmland, and continue to do a good job in seed industry revitalization and key agricultural technology research; We will also pay attention to the mechanism guarantee, improve the income guarantee mechanism for grain farmers and the compensation mechanism for interests in major producing areas, fully implement the responsibility of the party and government for food security, and consolidate the foundation of food security in all directions.

　　In 2023, in the face of the new development situation, the focus is on two stability, two expansion and two promotion.

　　Two stabilities — — Stable area and output：Ensure that the grain area is stable above 1.77 billion mu, strive to increase, ensure that the grain output continues to be above 1.3 trillion Jin, and strive to increase production.　

　　Two expansions — — Expand beans and oil:We will plant more than 10 million mu, ensure that the soybean oil area is stable at more than 350 million mu, and strive to expand again.

　　Two mentions — — Self-sufficiency rate of bill of lading production and delivery:Strive to increase the yield per mu of corn demonstration fields by more than 100 kilograms and the self-sufficiency rate of edible vegetable oil by more than 1 percentage point.

　　When the reporter asked what specific policy measures would be taken, Tang Renjian said, first of all, both administrative promotion and policy support should be taken to do everything possible to stabilize the area. In the assessment of food security, the weight of area yield and planting structure should be increased. At the same time, we should pay attention to both farmland hardware and scientific and technological software to raise the yield per unit area. 45 million mu of new farmland will be built, and 35 million mu of high-standard farmland will be upgraded. Start the project of increasing the yield of major grain and oil crops with the focus on corn. In addition, we should pay attention to disaster prevention and loss reduction, and reduce the losses.

　　Promote consumption and expand investment, and vigorously promote the domestic cycle.

　　Speaking of expanding domestic demand, Tang Renjian believes that agriculture, rural areas and farmers involve many industries, a wide range of fields and a large group. In expanding domestic demand and building a new development pattern, there is a very broad space to move and the potential to be tapped.

　　Tang Renjian gave such a set of data:

　　Although farmers’ income is not very high at present, the consumption increment created is almost the same as that of urban residents. With the continuous growth of farmers’ income, rural consumption has been accelerated.It is estimated that the annual consumption demand will increase by about 2 trillion yuan.

　　The lag of agricultural and rural infrastructure construction is the most intuitive manifestation of the gap between urban and rural areas, which has a huge investment demand. Preliminary calculation,In the next 5 to 10 years, the investment demand for high-standard farmland and facility agriculture alone will be nearly 15 trillion yuan.

　　Tang Renjian said that in 2023, the Ministry of Agriculture and Rural Affairs will continue to make efforts to comprehensively promote rural revitalization and accelerate the construction of an agricultural power, especially in accelerating the activation of the rural market and releasing farmers’ consumption potential, smoothing the urban and rural circulation of workers and peasants and promoting the domestic cycle.

　　Optimize supply and expand consumption.From the supply side and circulation channels, we will expand the production of green, organic, geographical indications and famous new agricultural products, focus on improving rural consumption hard facilities, optimize the soft environment, expand the rural coverage of e-commerce and logistics express delivery, and make agricultural products "go up smoothly" and industrial products "sink smoothly" to promote the upgrading of urban food consumption and the growth of rural durable goods consumption.

　　Strengthen investment in construction traction.Solidly promote rural construction, continue to strengthen the construction of high-standard farmland, vigorously develop modern facility agriculture, lay out and build a number of storage and fresh-keeping facilities in production areas, cold chain collection and distribution centers and large-scale cold chain logistics bases, and continuously improve conditions such as water circuit and gas room information in rural areas, so as to expand effective investment in agriculture and rural areas and boost economic growth.

　　Developing industries to help farmers increase their income.Guide all localities to strengthen leading enterprises, make up chains, promote formats and build brands, strengthen the processing and circulation industry of agricultural products, promote the integration of agricultural, cultural and tourism, vigorously develop rural e-commerce, accelerate the construction of modern agricultural parks, and continuously broaden the channels for farmers to increase their income and become rich.

　　solidResolutely stick to the bottom line of not returning to poverty on a large scale

　　Consolidating and expanding the achievements of poverty alleviation is the bottom line task of comprehensively promoting rural revitalization. Tang Renjian said that in 2022, the results of poverty alleviation continued to be effectively consolidated. By the end of November, 65.7% of the monitored objects had eliminated the risk of returning to poverty, and the rest had also implemented assistance measures. There was no phenomenon of the whole village returning to poverty, and the employment scale of poverty-stricken laborers increased by 1.33 million over the previous year, reaching 32.78 million.

　　"At present, affected by factors such as the COVID-19 epidemic and the economic downturn, we have encountered some new situations and new problems in consolidating and expanding the achievements of poverty alleviation." In the face of difficult challenges, Tang Renjian gave a response plan.

　　"We will take greater and more targeted measures to further enhance the endogenous development momentum of poverty-stricken areas and poverty-stricken people, and use development methods to keep poverty far away."

　　In cultivating and upgrading industries,In accordance with the requirements of the word "native products", guide all localities to rely on the characteristic resources of agriculture and rural areas to develop various functions of agriculture, tap the diversified values of rural areas, and promote the upgrading of the whole chain of rural industries. We will increase the proportion of bridging funds used for industrial development to more than 60%, plan and implement a number of overall regional industrial projects, improve the mechanism of linking agriculture with agriculture, let the people out of poverty share more value-added benefits, and increase their income through industry stability.

　　In terms of efforts to stabilize employment,Develop a number of county-level industries with large employment capacity to enrich the people, increase employment services and skills training for poverty-stricken laborers, and ensure that the employment scale of poverty-stricken laborers is stable at more than 30 million.

　　In promoting entrepreneurial innovation,We will implement entrepreneurship support policies, build a number of entrepreneurship incubation training bases, and orderly guide college graduates to their hometowns, capable people to their hometowns, migrant workers to their hometowns, and entrepreneurs to their hometowns, so as to drive employment and increase income through entrepreneurship.

　　A strong country must first strengthen agriculture, and a strong agriculture can strengthen the country.

　　Tang Renjian said that the strong signal of attaching importance to agriculture and strengthening agriculture has been issued with heavy drums and hammers. We will systematically plan for anchoring this goal, study and formulate plans for accelerating the construction of a strong agricultural country, keep the two bottom lines of ensuring food security and preventing large-scale return to poverty at a higher level, promote rural development, rural construction and rural governance with high quality, innovate and implement the two-wheel drive of scientific and technological reform, and constantly open up a new era, a new journey and a new situation for the development of agriculture, rural areas and farmers, laying a solid foundation for a good start in building a socialist modern country in an all-round way.

　　(CCTV reporter Zhang Qin Wang Wei Liang Lijuan Wang Kaibo Yang Xiaobo Zhong Min Zhang Yuxi Jaco Zhang Hao Wang Jialin Huang Wei Shen Hao Han Fei)

Liu Guoguang： Accurately understand the relationship between market and government, market and plan in socialist market economy.

　　General Secretary of the Supreme Leader recently pointed out that it is not only a major theoretical proposition, but also a major practical proposition to make the market play a decisive role in resource allocation and give better play to the role of the government. It is of great significance to scientifically understand this proposition and accurately grasp its connotation for comprehensively deepening the reform and promoting the healthy and orderly development of the socialist market economy. In this article, I will talk about the role of government and market in resource allocation.

　　Economic construction and ideological work are not two parallel things.

　　Let’s start with the dialectical relationship between economic construction and ideological work. Comrade Supreme Leader pointed out at the National Conference on Propaganda and Ideological Work: "Economic construction is the central work of the Party, and ideological work is an extremely important work of the Party." This sentence explains the dialectical relationship between economic construction and ideological work from a strategic perspective. In short, economic construction creates a material foundation for ideological work, and only when the central work of economic construction is done well can ideological work have a solid material foundation; On the other hand, ideological work can escort the central work of economic construction and ensure the sustained, rapid and healthy development of economic construction.

　　According to the basic principle of historical materialism, the economic base determines the superstructure, and the superstructure will also react to the economic base. Of course, this also includes that ideology will react on the economic base.

　　In class society, including in the primary stage of socialism, ideology has a distinct class nature. Capitalist economic base determines capitalist ideology, and socialist economic base determines socialist ideology. The ideology representing the advanced class interests promotes the social economic development, while the ideology representing the reactionary class interests hinders the social economic development. Comrade Mao Zedong once pointed out: "Any attempt to overthrow a political power must first create public opinion, and always do ideological work first. The revolutionary class is like this, and so is the counter-revolutionary class. " Gong Zizhen said: "If you destroy a country, you must first go to its history." The disintegration of the Soviet Union is a vivid example. Nowadays, some remarks that vilify revolutionary leaders, deny the 30 years before the reform and opening up, and discredit the public-owned economy and state-owned enterprises are very obvious. Their ultimate intention is to subvert communist party’s leadership and change the socialist economic system. In this regard, we should be vigilant, deeply understand the importance, long-term and complexity of ideological work, and consolidate the guiding position of Marxism in the ideological field.

　　Economic construction and ideological work are not two parallel things, and some ideologies are closely related to economic work. Ideology goes deep into economic work, and economic work itself also contains ideological factors, such as the guiding ideology of economic construction itself belongs to the category of ideology.

　　At present, among the popular erroneous thoughts in the ideological field, western constitutional democracy, "universal values", historical nihilism and civil society belong to the political, cultural and social fields; Neo-liberalism belongs to the trend of thought in the economic field and occupies a very important position in various trends of thought. The core viewpoints of neo-liberal economic theory, such as the hypothesis of "economic man", the theory of human nature pursuing self-interest, the theory of the perpetuity of private ownership, market fundamentalism, and the minimization of government functions ("night watchman"), have been widely spread in China’s economic and theoretical circles, exerting considerable influence on China’s economic reform and economic development. Where is our reform going, whether to take the completely liberalized market economy road or the Socialism with Chinese characteristics market economy road? To this, the 18th National Congress of the Communist Party of China made a clear answer: "We will unswervingly hold high the great banner of Socialism with Chinese characteristics, neither take the closed and rigid old road nor take the evil road of changing the flag."

　　Put all political and economic relations in order

　　At present, there is a popular saying at home and abroad about the political and economic situation in China, which is called "managing from the right to the left", that is, the economy tends to be more liberalized and market-oriented, and more control fields are liberalized; At the same time, it tends to be more authoritative politically, holding high the banner of Marxism–Leninism and Mao Zedong Thought and tightening ideological control. It seems that our country leans to the "right" in the economic field, but to the left in the political and ideological fields. It seems that both the left and right sides have discussions about this, with different angles and different likes and dislikes.

　　Regardless of the right and wrong of the saying "ruling by the right and ruling by the left", theoretically speaking, this is a pair of contradictory concepts. According to the basic principle of historical materialism, politics, ideology and superstructure are determined by the economic base. If the superstructure is in the same direction as the economic base, the economic base can be consolidated; If the economic base deviates from the superstructure, then the economic base will be mutated and the original superstructure will be in danger of collapse.

　　Some people have analyzed that the risk of "ruling from right to left" may lead to social division, so this situation is difficult to last for a long time. If the socialist economy is eroded by western neo-liberal economic thoughts for a long time, the tendency of liberalization and privatization will continue to rise, and the tendency of planned and public-owned economy will continue to weaken, and the socialist economic foundation will eventually deteriorate and become something incompatible with socialist ideology and superstructure. With the development of private economy, the strength of the bourgeoisie is growing, and its ideological influence is also expanding. Sooner or later, they will ask for decentralization or even power. At that time, even if they insist on scientific socialism in political thought, I am afraid it will be unsustainable. This is determined by the economic base and superstructure, and it is not transferred by human will. We must have a clear understanding of this.

　　Since the reform and opening up, we have gradually established a socialist market economic system. According to the Third Plenary Session of the 18th CPC Central Committee, politically, "we must hold high the great banner of Socialism with Chinese characteristics and take Marxism–Leninism, Mao Zedong Thought, Deng Xiaoping Theory, Theory of Three Represents and Scientific Outlook on Development as the guidance", while economically, "we must adhere to the direction of socialist market economy reform". That is to say, we should hold high Marxism–Leninism and Mao Zedong Thought as well as Deng Xiaoping Theory, Theory of Three Represents and Scientific Outlook on Development politically. Economically, we need both "market economy" and "socialism". If the above-mentioned political and economic relations between the two sides are put right, it will draw a clear line with the so-called "right politics and left politics".

　　Adhere to the direction of socialist market economy

　　Next, I would like to talk about the issue of "adhering to the direction of socialist market economy".

　　The reform direction of the socialist market economy itself is the unity of economy and politics. Our reform is to establish a "socialist market economy", not a simple market economy, but a "socialist+or × market economy". "Socialist market economy" is a complete concept and an organic unity that cannot be separated. When the report of the 14th National Congress of the Communist Party of China put forward the reform goal of the socialist market economy for the first time, it was clearly stated that the preposition "socialism" was added before the word "market economy", and there was also a prerequisite, that is, "under the macro-control of the state", so that the market could play an important role in the allocation of resources. There are macro and micro levels of resource allocation, and there are many different areas of resource allocation. At the micro level of resource allocation, that is, the allocation of various resources among various market entities, the law of market value can promote efficiency through changes in supply and demand and competition mechanism, and play a very important role, which can also be said to be a "decisive" role. However, at the macro level of resource allocation, such as the comprehensive balance of total supply and demand, the proportional structure of departments and regions, the protection of natural resources and environment, the fair distribution of social resources, and the allocation of resources involving national social security and people’s livelihood welfare (housing, education, medical care), we can’t all rely on the market to adjust, let alone "decide". There are many defects and deficiencies in the market mechanism in these macro levels and important fields, which need state intervention, government management and planned adjustment to correct, restrict and supplement the market behavior, and make up for the defects of the invisible hand with the "visible hand".

　　In the past, when Comrade Deng Xiaoping proposed that socialism could also develop a market economy, he never denied the plan. He repeatedly said that both the plan and the market are means and can be used. The report of the 14th National Congress of the Communist Party of China specifically pointed out that "the national plan is one of the important means of macro-control". Before the 14th National Congress of the Communist Party of China, when General Secretary Jiang Zemin explained the reform goal of choosing the socialist market economy at the provincial and ministerial level cadre training class of the Central Party School, he reminded us: "The socialist economy has been planned from the beginning, which has always been clear in people’s minds and understanding. Just because the word’ planned’ does not appear in the formulation, there will be no doubt about whether the planned nature has been cancelled." The above shows that the socialist market economy is a planned market economy, and affirms that in the socialist market economy system, both planning and market means of resource allocation should be used. But later, due to the influence of neo-liberal economic thought, there was a tendency to highlight the market and dilute the plan. Some people think that we are now engaged in market-oriented reform and the "plan" is not worth mentioning. The 11th Five-Year Plan was renamed as the 11th Five-Year Plan, but the word difference made a big fuss, cheering that it was farther away from the planned economy and closer to the market economy, and "planning" seemed to be a forbidden area. However, the report of the 17th National Congress of the Communist Party of China also proposed "giving full play to the guiding role of national development planning, planning and industrial policies in macro-control". The "the Central Committee of the Communist Party of China’s Decision on Several Major Issues of Comprehensively Deepening Reform" (hereinafter referred to as the "Decision") adopted by the Third Plenary Session of the 18 th CPC Central Committee,"Make the market play a decisive role in resource allocation" is followed by "Give full play to the role of the government". It has retained "a sound macro-control system guided by national development strategy and planning, with fiscal policy and monetary policy as the main means", but in fact it also expressed the meaning of "plan-oriented", only avoiding the word "plan". I think it doesn’t matter much as long as the "macro-control system" is "guided by the national development strategy and planning" as stated in the "Decision".

　　It is worth noting that the General Secretary of the Supreme Leader pointed out in the Explanation of the Central Committee of the Communist Party of China’s Decision on Comprehensively Deepening Reform: "The market plays a decisive role in the allocation of resources, but it does not play a full role." It can be seen that the "decisive role" of the market is limited. According to this spirit, the Decision not only describes the "decisive role" of the market, but also emphasizes the role of the government and the state plan, that is to say, the government and the state plan should play a "guiding role" in resource allocation. In this way, the idea of "double adjustment" between market and government, market and plan in resource allocation is highlighted. "Dual regulatory role" is a recent formulation by Comrade Cheng Enfu on the relationship between the market and the government in the Decision, which is quite reasonable.

　　Then, in the adjustment of resource allocation, how to divide the work between the market and the government or plan? In my opinion, it is generally possible to divide the functions of market and government or plan according to the micro-level and macro-level of resource allocation. The market plays a decisive role in resource allocation and should be limited to the micro level. The reduction of government functions, such as administrative examination and approval, is also mainly in the micro field. As for the macro-level and micro-economic activities that have a significant impact on the macro-level resource allocation, the government should strengthen planning, regulation and management, and should not let the "invisible hand" of the market blindly manipulate and "decide" spontaneously. Of course, the government is duty-bound to provide services to the market, implement supervision and be a "night watchman".

　　Both "visible hand" and "invisible hand" should play an important role in resource allocation.

　　Understanding the relationship between "government" and "market" or "plan" and "market" in the socialist market economy in this way conforms to the principles of Marxist economics and is more conducive to adhering to the reform direction of "market economy" and "socialism".

　　The Decision of the Third Plenary Session of the 18th CPC Central Committee pointed out: "The market determines the allocation of resources is the general law of market economy", which is also the law of market value. However, what determines the allocation of resources in socialist economy is not the law of market value, but the law of planned and proportional development. Marxism holds that in common social production, that is, social production based on public ownership, the national economy should develop in a planned and proportional way. Marx said: "The saving of time and the planned distribution of labor time among different production departments are still the primary economic laws on the basis of joint production. This is even the rule at a much higher level. " This shows that the proportional distribution of labor time among production departments and the saving of labor time in utilization are the first economic law of collectivized economy. "Working time" includes living working time and materialized working time, which means human resources and material resources. It means to allocate and save resources in proportion in a planned way, which is the primary economic law to be followed in socialized production. Planned and proportional development is the sustained, stable and coordinated development that people consciously arrange. It is not the same as the traditional administrative mandatory planned economy, and it is not the "command economy" that some people disparage. "Planned" is mainly a guiding, strategic and predictive plan, which is used to guide the allocation of national resources and the development of national economy from a macro perspective. Of course, it also includes some necessary mandatory indicators, and does not rule out the accountability function of national plans. After the reform, we got rid of the disadvantages of the traditional planned economy and adapted to the national conditions in the primary stage.The socialist market economic system has been established, and the law of market value is respected, but the planned and proportional economic law under public ownership cannot be lost.

　　In the primary stage of socialism, the socialist economy accommodates the market economy and becomes a socialist market economy, not a pure market economy or other market economies. Such a socialist market economy cannot be dominated by only one market value law, but must be dominated by the "law of planned and proportional development" while the market value law works. Therefore, the "Decision" of the Third Plenary Session of the 18th CPC Central Committee said that "the market determines the allocation of resources is the general law of the market economy", which is absolutely correct as far as the market economy is concerned. It is also right to say that "the sound socialist market economic system must follow this law", but this is not the only law of the socialist market economy. The socialist market economy must first follow the law of planned and proportional development. This is the theoretical basis why in the socialist market economy, planning and market, government and market, conscious and spontaneous adjustment, "visible hand" and "invisible hand" all play an important role in resource allocation.

　　We must understand the relationship between market and government, market and plan in socialist market economy from the viewpoint of Marxist economic theory, not from the viewpoint of liberal economy like Hayek, so that we can master the steering wheel of China’s reform ship and sail for a bright future of realizing the Chinese dream.

　　(The author is a member of the Chinese Academy of Social Sciences)

Li Bingbing’s Time Machine： Multi-faceted Performing Arts Road ＂Change 4＂ to upgrade women

　 　 Special feature of 1905 film network　In 2008, Li Bingbing released a personal Mandarin album "Self-self". Faced with some questioning voices from netizens, Li Bingbing insisted that "I didn’t play with tickets when I released the album", but expressed some experiences and ideas in the past years with songs, in other words, I presented a different "self" in a way that escaped from the actor’s career.

　 　 From the beginning of the film, Li Bingbing has been looking for the truth of "self" among the characters, or trying to balance between "being a pure self and taking into account the self in the eyes of the public", just like the origin in the album, which is both a contradiction point and a balance point.

　 　 From a music teacher in a county town to a movie star known to all women and children, she stepped out of her own entertainment circle step by step, and her own taste was the only one. For her, such a seemingly old-fashioned inspirational story simply put her original vow "I just want to go to Xiaogang Feng’s play" into practice, thus proving that she is what others call "in this colorful circle".

　 　 However, what we can’t see in her is still shrouded in mystery, and all kinds of roles can be interpreted by analogy and easily. But it’s far more than that. In the popular movie, Li Bingbing plays a CEO in China District of KSI Company, a professional woman who is literate and martial-minded. This film also marks Li Bingbing’s entry into the array of international actresses and her successful internationalization. Perhaps, this seemingly "flying to the branches and becoming a phoenix, and going to the peak of life overnight" setting is not what Li Bingbing finally wants, but at least it is what she deserves after years of hard work.

Polyhedron: Ordinary Woman

　 　 In fact, it is not so easy for an actor to switch from screen to screen. At the biggest, it is a gap between TV and movies. At the smallest, it is a mass media stationed in thousands of households, a "small circle" carnival that you have to drive several kilometers to participate in. As a result, it is not so easy to cater to the critical tastes of movie audiences. Li Bingbing also took some detours on this road.

　 　 As an ordinary woman on the screen, Li Bingbing’s interpretation of this role is often devoted to her simplest side, and her co-performance with Chen Kun is the most typical example. On the surface, the heroine of the story is Bidai Syulan, but in fact, it pays more attention to Li Bingbing. The honor brought by this theme film to Li Bingbing is the biggest affirmation for Li Bingbing since she set foot on the movie screen.

　 　 In 2008, Li Bingbing waited for four years to receive the Best Actress trophy in Hundred Flowers Award. When delivering her acceptance speech, Li Bingbing broke down in tears: "I was shortlisted for Golden Rooster and Hundred Flowers Film Festival for four consecutive years, which can be said to be an Olympic Games. Even the judges and teachers said that no one had ever been shortlisted for four consecutive years and had come for four consecutive years. I have failed again and again in these four years, and I will come again and again. This award has gone beyond its meaning and made me understand what persistence is. " Hundred Flowers Award’s honor is actually recognized by the audience, which also dispels the doubts that Li Bingbing can only shoot TV series.

　 　 In 2006, The Tale of Clouds may be just the beginning, but in 2008, it was a film that showed Li Bingbing’s most breakthrough performance. There were all plays between the eyebrows and eyes, and Li Bingbing followed the script and jumped out of the lines, showing the true colors of the actor’s role incisively and vividly. Among them, the 10-minute play opposite Zhou Xun was a must.

　 　 The five leading actors in the film all have their own characteristics, but Li Bingbing is the most eye-catching corner, or laughing and cursing or being crazy and steady, and Li Bingbing has contributed the most vital performance. She herself once said that this movie made her feel "desperate", and some people also used "reborn" to describe her peak.

　 　 In the film Wind, Li Ningyu, played by Li Bingbing, is indomitable, calm and determined to endure humiliation. Like a fallen leaf, she is carried away by the dark times, but she has a love and persistence in her heart. Perhaps, from a small town in the northeast to an international metropolis, from a teacher to an actor, all that he has experienced and paid has some subtle connection with this role.

Next polyhedron: sexy woman

Juejuezi, yyds…… … Do you know the online buzzwords？

　　Beijing, August 25 (Reporter Shangguan Yun) From "Juezi" to "yyds", some recent online buzzwords seem to be breaking the circle, becoming more and more common in daily life and being very versatile in use.

　　Some people think that the prevalence of these buzzwords may lead to a single expression; Some people think that it is normal for language to have such changes in the network age … … How much do you know about these online buzzwords?

　　Can you understand these buzzwords?

　　In the recent online buzzwords, "yyds" (note: generally interpreted as "eternal god") can probably stand on the C position.

　　Searching for "yyds" in Weibo has more than 20 related hot searches. Describe a good film and television drama, a delicious food, a good cosmetic, etc., and say "yyds" to express praise concisely.

　　It is not the only popular "abbreviation". There are also "nsdd" of the same type, which means "you are right", and some people interpret it as "you are right". "dbq" means "I’m sorry" and is generally used to apologize.

　　This is different from other online buzzwords, such as "planting grass", which can always roughly understand the literal meaning. But for people who don’t surf the Internet often, at first glance, the first feeling is probably "I don’t understand".

　　"These abbreviations are not a very advanced network language. Compared with the formation of previous network buzzwords, they even have the meaning of deliberately going to the simple wind." Columnist Han Haoyue said.

　　Variants of language

　　In response to the emergence of online buzzwords such as "yyds", Huang Anjing, editor-in-chief of Chewing on Words, believes that this is a normal situation.

　　"Theoretically, any language is not a ‘ Simple unification ’ There are variants that are different from the standard language. This kind of variation can be roughly divided into regional variation and social variation. The former is called regional dialect and the latter is called social dialect. " He said.

　　For example, the Chinese used in daily communication by Shanghainese, Cantonese, Hunan and Sichuan people are different in pronunciation, vocabulary and grammar, and even difficult to understand each other. Linguistically, they are usually called Wu dialect, Guangdong dialect, Hunan dialect and Sichuan dialect.

　　However, the languages used by social groups with different occupations, social status, education level, etc. are also different, which is divided according to the social groups using the language, so it is called social dialect.

　　He believes that network language is a kind of social dialect, because of modern media — — Language varieties used in social group communication linked by network tools.

　　In fact, "network language" can be divided into different "sub-variants". People who use online language have different ages, but the language they use is also different. It is normal that "Juejuezi", "Zhusun" and "yyds" are popular in their scope of application.

　　Different types of online buzzwords

　　It is not uncommon for online buzzwords to enter the public’s field of vision from a small circle. In recent years, among the "Top Ten Catchwords" selected by Chewing on Words, there are a certain number of online languages, such as "God beast" and "lemon essence".

　　Huang Anjing said that when evaluating whether these online buzzwords can be selected, the most critical criterion is to see whether they meet the standard language — — The inherent structure and application of Mandarin Chinese, and whether it conforms to the social moral civilization norms of our country.

　　The types that can’t be selected, including "yyds" and "yygq", are not language components in Chinese at all; There are also pathological abbreviations, such as "ten moves but refuse" and "people are difficult to tear down", which are not in line with traditional Chinese grammar, resulting in unclear meanings.

　　Then there are pure homophonic words, such as "moderator" as "spot bamboo", "what" as "god horse" and "nothing" as "wood" (which is a homophonic Guangdong dialect) and so on. There is another kind of uncivilized words, which are vulgar and indecent.

　　Huang Anjing found that any dialect will have an impact on the standard language. Moreover, the language elements in many dialects will also enter the standard language and become the components of the standard language, which is an objective language law.

　　"We need to change a concept, and don’t look at the network language that we don’t understand, and we will strongly condemn it. In addition to those negative types, there are also many online buzzwords that belong to positive types. " He said.

　　What does their popularity mean?

　　However, there are also views that link the popularity of online buzzwords with the "lack of language" of online students, which means the retrogression of users’ expression ability and may even affect the richness of language.

　　For example, some people think that if online buzzwords are widely used, some words with more precise and vivid expressions may be left out in the cold or even forgotten.

　　"The popularity of online languages will enhance the richness and diversity of languages. Among the positive online buzzwords, many have entered the standard Chinese language system." Huang Anjing explained that the emergence of network language will bring increment to the language library.

　　Language is a social symbol, which will inevitably take on the characteristics of the times. He believes that we should treat cyber terms with an open and inclusive attitude and absorb cyber terms that conform to the structural characteristics of Chinese and the norms of social civilization into our vocabulary.

　　"However, it should be noted that there are a lot of negative elements in online language that do not conform to the structural characteristics of Chinese and the norms of social civilization. Language guidance and even supervision under the network background are important and urgent. This requires the joint efforts of all sectors of society. " He added.

Is the queue in online celebrity Store a support or a real fire？ Nearly 3 adults are willing to line up for 2 hours.

　　Recently, the data released by the survey organization shows that nearly 30% of the consumers interviewed are willing to queue up for online celebrity drinks for two hours. There is also an endless debate about whether these are really queuing or hiring people to gather popularity. Beijing Youth Daily reporter found that hiring people to queue has long been a "primary means". online celebrity stores use the environment, products and marketing methods to make passers-by become queuing customers, which is behind the quiet change of consumers’ consumption concept.

　　phenomenon

　　"Punch in" the first online celebrity store in the New Year

　　Queue for an hour to buy milk tea

　　Liujing, who finally returned to Beijing from his hometown to work after the Spring Festival holiday, rushed to do two things before he came to tidy up his cabin — — Shooting snow scenes in the Forbidden City and punching in the online celebrity coffee shop in the Forbidden City.

　　Although there is "coffee" in its name, it is more like a online celebrity tea shop than a traditional coffee shop. The commodities, such as Kangxi’s favorite chocolate, milk tea with 3,000 beauties, smiling when riding a princess in the world of mortals, our palace’s delightful rolls and nourishing rolls, as well as the external packaging and the environment inside and outside the store, are the reasons why liujing, a young man, is in great demand.

　　In order to punch in and take photos, liujing not only braved the wind and snow to plunge into the Forbidden City from the East Fifth Ring Road, but also queued for nearly an hour in the cafe to get the unique gold-bottomed paper cups of the Forbidden City and the red cup sets with the patterns of the Forbidden City printed on them.

　　When liujing got the milk tea, the first thing he did was not to taste the drink in the cup, but to take a circle of photos in the store with the cup, and then go to a position where he could take a panoramic view of the turret, use this cup as a foreground and take a group of photos, and then he began to make friends circle while drinking with satisfaction.

　　From going out to finishing the circle of friends, after more than three hours of tossing and turning, drinking milk tea that has cooled somewhat, liujing felt glad you came. In fact, in the coffee shop in the corner building of the Forbidden City, many customers are like liujing. Although some people think that the quality of the drinks in this store is average, people who come to taste it are still in an endless stream. Some netizens called this place "the first online celebrity store in 2019".

　　interview

　　Customers take more meals than order.

　　Outside the store, the price of "yellow cattle" doubled

　　Although some netizens complained because they waited for nearly an hour to enter the "online celebrity Store" of the coffee in the corner building of the Forbidden City. But at present, no one has linked this popularity with "hiring people to queue up". But another online celebrity store was once caught in this storm. In 2018, two stores of Xicha were opened in Beijing, but they were frequently on the news and hot search because there were too many people waiting in line. Because there were too many people waiting in line, Xicha was once exposed as "hiring people to queue up". For this problem, its founder said that the store was too busy to open takeout, and Xicha wanted to solve not the number of customers, but how to improve productivity.

　　In order to verify whether the queue is for childcare or customers, Beijing Youth Daily reporters visited five tea shops in Beijing at different times in the past half month. In one hour, the number of drinks sold by different tea shops and at different times varies, ranging from 130 cups to 210 cups. The reporter of Beiqing Daily noticed that there were almost no people who lined up repeatedly during this period.

　　During the visit time of reporters of Beiqing Daily, the number of take-out in Xicha Store in the office area once exceeded the number of stores currently on sale. In the stores with large sales volume, customers waiting for meals were once more than those waiting in line.

　　At Joy City Store, the number of customers waiting for drinks in the surrounding area during the visit time of Beiqing Daily reporter was once twice as much as that of people waiting in line. In Changying Tianjie store, it takes less than 10 minutes to order food and more than 15 minutes to pick it up.

　　In addition, in the vicinity of Sanlitun stores, there are even people selling queuing places.

　　"It’s lined up inside. It’ll be there soon. Anything you want will do." A woman told the reporter of Beiqing Daily. A drink of more than 20 yuan, bid to 50 yuan. And she also took the small ticket that had been paid, saying that if she added some money, she could take the meal directly with this small ticket. The receipt shows a drink and a fruit tea that are the store’s signature. "Don’t worry about not selling, I want to buy a lot." When the reporter of Beiqing Daily asked how to deal with the failure to sell the meal receipt, the lady said.

　　Chu Xian, a marketing insider, said that hiring people to queue up is a means for some emerging small brands to create momentum, which is relatively primary and suitable for the brand’s creation period, but it can’t last long. Once the brand image is established, hiring people to queue up is not only unhelpful, but also may cause brand damage. For hi-tea and Forbidden City Corner Coffee, this relatively low-end marketing method is not needed.

　　interpret

　　Create the illusion that demand exceeds supply.

　　Let consumers "wait reasonably"

　　"It’s all here. I just want to try it. Anyway, it’s nothing." In the interview of the reporter of Beiqing Daily, this statement has the highest "voice".

　　Customers who have this idea are also the means of "hunger marketing" by businesses. Marketers say that waiting in line is the time cost consumers pay for their favorite drinks. How to enlarge this time cost within a reasonable range and create a scene of "demand exceeds supply" requires the planning of merchants.

　　In the eyes of some marketers, these tea shops in online celebrity are full of hints that "it is worthwhile to pay time and cost" to dilute the purpose of "hunger marketing". Take 1: 00 as an example. As a representative of the street tea shop, 1: 00 doesn’t have any place to sit in the shop, but the operating cabinet area in the shop is bigger and longer than that of the ordinary street tea shop. The clerk always needs to take materials from one end of the counter and then run to the other end to seal them, in order to complete the production of all milk tea. This lengthens the time of making milk tea, objectively makes customers wait longer, leading to queuing, but also makes the waiting customers clearly see the whole process of making milk tea. This technique has also been imitated by many online celebrity stores and carried forward.

　　Marketers said that although they couldn’t feel the service of online celebrity store in the queue, these value-added experiences weakened the attribute of "manufacturing" and emphasized the store service, with Xixian tea featuring strong brand and strong operation and Naixue tea focusing on social scenes as typical representatives.

　　Among the online celebrity stores that have survived for more than one year, hi-tea is quite the essence of this method. Not only the production area is fully displayed, but also a large number of people make it inside. On the one hand, this move improves efficiency, on the other hand, it is to highlight the value of its products and make consumers feel that "it makes sense to wait". In addition, hi-tea, Naixue-の tea and inWE-flavored tea leave a large number of seats in the store and decorate the store in a high-end and fashionable way, at the expense of the business area in the store to increase decoration.

　　Wang Hao, a food and beverage analyst at Mintel, said that opening a online celebrity tea shop with exquisite decoration and novel layout in the shopping center can help improve the consumption experience and relieve the anxiety of consumers waiting in line for a long time.

　　However, the queuing or full situation in the store makes passers-by curious about going to online celebrity store, which leads to concerns and potential customers. In an interview with reporters of Beiqing Daily, nearly 60% of those who didn’t take part in the queue said that if online celebrity stores didn’t queue up, they would like to buy their products and try them. There are also a few customers who hold the attitude of "optimistic about many people buying and wanting to taste how delicious it is".

　　observe

　　The rise of "scene consumption"

　　Customers are willing to pay for added value.

　　"For a cup of milk tea, as for this queue?" This may be a question that many consumers who pass through Sanlitun Xicha feel when they look at the customers who are lined up in sections.

　　The data survey reflects customers’ tolerant attitude towards online celebrity stores. Mintel, a research organization, recently released a report saying that its research shows that 28% of consumers think it is worthwhile to queue up for two hours to buy online celebrity tea. In the report of another survey agency, Ai Media Consulting, 74.5% of consumers surveyed can accept queuing for milk tea for less than half an hour.

　　According to Mintel data, the market growth of tea shops in China reached its peak in 2017-2018, with a compound annual growth rate of 14% increasing to 48.5 billion yuan. In some shopping centers in Beijing, the number of tea shops even exceeds the number of fast food restaurants. With so many choices, many consumers are still willing to queue up for a cup of milk tea for about half an hour. Analysts say and the change of consumption concept — — The transition from experience consumption to scene consumption is closely related.

　　Zhu Danpeng, a food industry analyst in China, said that people are demanding higher and higher quality of life. Eating is not only for satiety, but also for freshness, health, feeling and even personality. In online celebrity restaurants, there are not only novel products, but also scene consumption, with more services and brand added value. Consumers are willing to pay for this part of the scene, not just for the goods themselves, or even pay a high premium or time cost, which is itself a manifestation of consumption upgrading. This is just like some white-collar workers were more willing to go to Starbucks for consumption. In fact, they didn’t just like drinking coffee, but more recognized the lifestyle represented by Starbucks. Today’s online celebrity store also represents a lifestyle and consumption values recognized by young people, and is a vivid annotation of the new trend of consumption.

　　Text/reporter zhangxin

Interview ｜ ＂Red Lover＂ is re-released, and director Ye Daying reveals Leslie Cheung.


Special feature of 1905 film network "He came to make up the yangko dance, and came to my house during the plane. When chatting, I asked him: Is there an idol school and a strength school in Hong Kong? Leslie Cheung said, "What faction do you think I am?"Think back to filming 25 years ago.Red lovers, directorYe DayingYou Ji and starring ZhangGuorongBits and pieces when getting along.


The film premiered in China in 1998, which was the third box office in that year. It was nominated for the Golden Rooster Award in China, won the best editing award, and also won the "Pyramid Award" silver award and the best actress award in Cairo International Film Festival.


Twenty-five years later, this year is also the 20th anniversary of Leslie Cheung’s death. The Red Lover has been shown nationwide in a film-to-digital version, which has multiple commemorative significance.



At the premiere of the premiere, Ye Daying watched The Red Lover completely again after many years. He lamented, "It’s really a good movie.".


Before the screening, he told the 1905 film network, "Every era has its own aesthetics, and I dare not compare it with many directors now. But a movie that can span 25 years and move today’s audience has already explained everything. "



At the roadshow and the premiere, there will be a bouquet of flowers on the seat No.12 in the ninth row, which is my brother Leslie Cheung’s "exclusive seat". Leslie Cheung’s 67th birthday is the day when The Red Lover is shown again.


We miss Leslie Cheung so much, and Ye Daying also talked to us about Leslie Cheung’s unforgettable past with this film.



Leslie Cheung 25 years ago.


Among all Leslie Cheung’s works, The Red Lover is very special — — It’s hard to imagine him in a movie with a red theme, playing an underground communist party member in the 1930s.


Ye Daying said that Leslie Cheung was the first Hong Kong actor to come to the Mainland to play a revolutionary, and he faced great challenges in his creation. At the same time, Leslie Cheung’s handsome appearance and gentle temperament are in line with his imagination of the image of early revolutionaries.


"Many early revolutionaries went abroad to study, and they really understood Marxism before they devoted themselves to such beliefs." In the initial casting, Ye Daying wanted to find an actor who had a background of studying abroad and could speak English to play Jin. The first thing that came to mind was John Lone. Later, a Hong Kong friend strongly recommended Leslie Cheung after reading the script, so he arranged for them to meet.



Ye Daying was not familiar with Leslie Cheung before, but was deeply impressed by his "The True Story of Teddy Boy". They hit it off at the first meeting and soon talked about cooperation.


"I told him some stories of early revolutionaries, such as Qu Qiubai and Hongyan, and he fully understood them. His eyes will have a deep understanding and emotion as you tell these characters. In my eyes, he is not a star. He really met a good actor, an actor who can understand you and read your words. This is exactly what I am looking for. "


Leslie Cheung once said in an interview that he read many books, such as Lu Xun’s, in order to play this role well, and tried to figure out the revolutionary mentality of that era, so as to shape Jin into a flesh-and-blood figure.



Ye Daying admired Leslie Cheung’s excellent performance very much. "He said you can have whatever you want." Until now, there is a scene that haunts his mind — —


"Jin is going to read a letter left by Qiu Qiu. I said that when you read the first few words, tears came out of it. By the first few words, tears have to be taken back, and you can’t let it drip out. Leslie Cheung said I’d try, and he did it the first time. And after the filming, he squatted next to me and looked at the monitor, saying, can I do it again? I can do it better. It was played three times, and each time it was a great effect. "



In Ye Daying’s view, Leslie Cheung is a very hardworking actor. When Jin was shot in the execution ground with shackles, it was in the cold winter. The weather was very cold and the wind was very strong. The crew prepared shackles made of foam, but Leslie Cheung explicitly refused. "He said why I should wear fake ones, and I want to wear real ones. He walked barefoot and blood came out after a few steps. "



The Red Lover was Mei Ting’s first film. At the age of 22, she was going to play many opposite roles with Leslie Cheung. Mei Ting once recalled that there was a long shot in the film in which Qiu Qiu’s facial expression was shot to show the emotional exchange between Qiu Qiu and Jin, and Leslie Cheung insisted on helping him to play outside the camera out of caring for the new couple.


"At that time, I clearly felt that his hand was softly inserted from my hairline, slowly slid to the back of my head, and then swam across my chest. I could even hear the change of his breath. This real feeling prompted me to complete this long shot more accurately." Mei Ting said, "As long as Leslie Cheung is present, my heart is particularly practical."



25 years later, The Red Lover


The birth of Red Lovers originated from Ye Daying’s previous film Red Cherry.In the process of writing Red Cherry, I interviewed more than 30 children of revolutionary martyrs and heard them tell their parents’ love and sacrifice stories, Ye Daying and the screenwriter.Jiang Qitao, photographyZhang LiEveryone was so moved that they wanted to make a movie like this together.


The film follows the acquaintance of American doctor Payne, Qiu Qiu and Jin from the perspective of westerners, and gradually approaches their revolutionary ideals and love stories. Ye Daying thinks that if we tell the story from the perspective of foreigners, we can be more moved by the ideas of Jin and Qiu Qiu, and also make today’s audience feel more substituted.


"Why are we more receptive when we read Si Nuo’s Red Star Shines on China and Smedley’s articles? Because Americans tell the story of our Red Army, you will feel that even they see it this way, so does our film."



"The Red Lover" was shown all over the country. Ye Daying was on a road show all over the country these days. I didn’t expect many young viewers to burst into tears after watching the film, which was beyond his imagination.


He didn’t particularly dare to go back to see the film himself, and it made him sad. Once, he sneaked into the movie scene to watch the second half. When Little Pearl reached into the urn of Jin and Qiuqiu, he couldn’t help crying at that moment.


In the activities after the road show, the host often asks the audience which line of Jin can be spoken, and more than two viewers always blurt it out — — "If I can’t live with dignity, I’d rather choose death!"


In the movie, the shrapnel left in Jin’s brain made him suffer from severe intermittent mania and often had hallucinations. When the doctor told him that he might lose consciousness during the operation, he firmly expressed his attitude of death with this sentence. Looking back now, Ye Daying said with emotion, "He is too much like Leslie Cheung".



Once Jin gets sick in the film, Qiu Qiu will read him a poem: "When the sun comes out, an eagle flies from the ground to the sky and suddenly stops in the air, as if frozen in the blue sky. No one can tell why it flies and what it needs …"　


Jin’s wife jumped from a tall building to protect him from the enemy, and this scene became a pain that Jin could never heal.


In the dark, the imagery of poetry and the plot of falling from the building have become the "prophecy" that Leslie Cheung became famous five years later. "So this movie really hurts me." Ye Daying said that Leslie Cheung has been dead for twenty years, and he has left us the most perfect image of his life.



Now, Ye Daying is preparing the third film of the "Red Trilogy". "It’s a very touching story, no less touching than that brought by The Red Lover, but I don’t know if there can be another Leslie Cheung."


In the field of hope ｜ double harvest in one field, soybean will reap a bumper harvest

CCTV News:Soybean-corn strip compound planting mode is to use the different growth heights of corn and soybean to make spatial dislocation and collocation, realize grain-bean rotation and double harvest in one field, and achieve the purpose of increasing agricultural efficiency and increasing farmers’ income. At present, 10,000 mu of soybean-corn banded composite planted in Otog Qianqi, Erdos City has entered the harvest period and enjoyed a bumper harvest.

In the soybean-corn strip compound planting field in Etuokeqian Banner, harvesters are busy working, harvesting, separating and threshing soybeans.

Agriculture and animal husbandry departments provide farmers with some soybean seeds and sterilization agents free of charge, formulate subsidies for socialized agricultural machinery services, and at the same time conduct policy propaganda and technical guidance in-depth production to support the promotion of compound planting techniques. This year, a total of 1.645 million mu of soybean and corn banded compound planting area was promoted in Inner Mongolia.

Implement the spirit of the provincial flood control video dispatching conference and make emergency arrangements for the deployment of agricultural production flood control work.

　　At 17: 30 on July 19, 2022, Wang Junzhong, deputy head and deputy director of the Leading Group for Flood Control and Drought Relief of the Provincial Department of Agriculture and Rural Affairs, organized an emergency meeting. Communicate and learn the spirit of the speeches made by Secretary Lou Yangsheng and Governor Wang Kai at the emergency meeting of video dispatching for flood control in the whole province, and arrange the deployment of flood control work for agricultural production.

　　The meeting conveyed the spirit of Secretary Lou Yangsheng’s video dispatching meeting on flood control in the province. First, we must further improve the ability of weather monitoring and forecasting, and make accurate forecasts. Second, on the basis of judgment and consultation, we must issue instructions quickly and accurately, and the instructions are direct. Third, it is necessary to improve the emergency command system for flood control. The provincial defense refers to strengthening unified command, with a clear division of labor, coordinated linkage and seamless connection, and strengthening 24-hour duty. Fourth, the prevention and control of epidemic situation should be embedded in the whole process of flood control and disaster relief, and the gold standard of no mass deaths and injuries should be firmly adhered to. Governor Wang Kai made specific arrangements in information linkage, risk-averse transfer, on-duty duty and material allocation.

　　For the next step, Wang Junzhong, deputy director of the Provincial Department of Agriculture and Rural Affairs, pointed out: First, resolutely implement the speech requirements of Secretary Lou Yangsheng and Governor Wang Kai, and carry out the work in strict accordance with the Class IV response requirements of the Provincial Flood Control Headquarters. The second is to strengthen emergency duty, strengthen analysis and judgment, carry out accurate dispatching, and formulate effective preventive measures for areas with heavy rainfall. Third, focus on cities with heavy rainfall, and strengthen information dispatch in places with disasters and report them in time. Fourth, in accordance with the Notice on Doing a Good Job in Disaster Prevention and Mitigation of Autumn Crops (Yu Nong Wen [2022] No.256), 18 provincial autumn grain production expert guidance groups and 9 soybean and corn strip compound planting expert groups will be brought into play to provide technical guidance services.

　　Responsible comrades of relevant units directly under the Department attended the meeting.

How to check the remaining traffic of mobile phone

In modern society, mobile phones have become an indispensable part of our daily life, and mobile phone traffic is an important resource for us to connect to the Internet. However, many users often face a problem: how to quickly and accurately query the remaining traffic of mobile phones? This paper will introduce several common query methods to help you master them easily.

* * First, use the phone’s own function to query * *

Most smartphones have built-in traffic query function. Users can find options such as "network and Internet" or "SIM card and traffic management" in the setting menu of the mobile phone, click to enter and select "traffic usage" or "traffic monitoring" to view the current used traffic and remaining traffic. This method is simple and direct, and there is no need to install additional applications.

* * 2. Inquire through the operator’s APP * *

Major operators have launched their own mobile apps, through which users can check the remaining traffic of mobile phones. First of all, users need to download and install the corresponding operator APP, and then log in to their own accounts to view the detailed traffic usage in the APP, including used traffic, remaining traffic, package details and so on. In addition, the operator APP also provides convenient functions such as traffic reminder and traffic recharge.

* * Third, call the operator’s customer service phone to inquire * *

If it is inconvenient for users to use the mobile APP or the mobile phone’s own function to query traffic, they can also call the operator’s customer service phone to query. Users only need to call the corresponding operator’s customer service phone number and select the corresponding service according to the voice prompt, so they can query the remaining traffic of the mobile phone. It should be noted that it may take a certain waiting time to call customer service.

* * Fourth, use third-party applications to query * *

In addition to the above methods, users can also query the remaining traffic of mobile phones through some third-party applications. These applications usually have richer functions and more friendly interfaces, but users need to carefully choose reliable third-party applications and pay attention to protecting personal privacy and information security.

Through the above methods, users can easily query the remaining mobile phone traffic, and reasonably arrange the traffic usage plan according to their own usage.

How to judge whether it is over-packaged？ Reduce resource consumption and packaging waste from the source

　　In recent years, some food and cosmetics companies have over-packaged their products and passed on the costs to consumers. This phenomenon of "buying gifts and returning pearls" not only wastes resources, but also increases the burden on consumers, and even pollutes the environment, which is not conducive to the healthy development of market economy.

　　To this end, the General Administration of Market Supervision recently revised and issued the mandatory national standard "Restricting over-packaging of commodities requires food and cosmetics", which is committed to reducing resource consumption and packaging waste from the source.

　　The "Rule of Law Daily" reporter learned that the new standard regulates the packaging requirements of 31 kinds of food and 16 kinds of cosmetics; It greatly simplifies the method of judging the over-packaging of goods. Consumers only need to look at the weight or volume of the goods themselves and measure the volume of the outermost packaging, and can preliminarily judge whether there is an over-packaging problem in the goods through calculation. Strictly limit the number of packaging layers, and stipulate that the grain and its processed products in food should not exceed three layers of packaging, and other foods and cosmetics should not exceed four layers of packaging.

　　Excessive packaging attracts attention.

　　Revision and implementation of national standards

　　The Mid-Autumn Festival is coming, and all kinds of moon cakes are on the market like a flood. People are amazed at the innovative taste of moon cakes, but also complain about the "fine moon cakes" packaged like dolls on the shelves. Especially the "sky-high-priced moon cakes" that have become popular in recent two years, each moon cake costing 2 yuan money has been made into holiday hard currency. Some moon cake gift boxes have high-grade silk scarves, and some have given away two Huawei mobile phones, so that it is not surprising that the price exceeds 50,000 yuan.

　　When will the phenomenon of over-packaging, luxury packaging and "rafters" be more expensive than pearls? On September 2nd, in order to solve the problem of over-packaging of food and cosmetics, the General Administration of Market Supervision (Standards Committee), together with the Ministry of Industry and Information Technology and other departments, organized relevant standardization technical committees and technical institutions to revise the 2009 version of the standards, and formulated and issued a new mandatory national standard "Food and Cosmetics with Restrictions on Over-packaging of Commodities", which will be implemented in September 2023.

　　Considering that after the release of the new standard, food and cosmetics manufacturers need to design the product packaging compliance according to the requirements of the new standard, and at the same time, they need to consume the inventory packaging and goods for sale, especially cosmetics products, which have a relatively long shelf life and a relatively long consumption cycle in circulation. In order to avoid the impact on production and business activities and new waste, on the basis of extensive consultation with relevant industrial departments, industry associations and enterprises, the formal implementation of the new standards has set up a two-year transition period.

　　By looking at two questions and three calculations

　　Quickly judge whether it exceeds the standard.

　　So, what are the manifestations of over-packaging in the market at present?

　　The first performance is that the gap is too large. In this regard, the standard gives the prescribed porosity according to the different net contents of food and cosmetics. Ma Aijin, a professor at the School of Food and Health, Beijing Technology and Business University, said: "Specifically, the packaging void ratio of all goods with a net content of less than or equal to 1 ml or 1 gram in the package should be less than or equal to 85%; The packaging void ratio of all commodities with a net content of more than 50 ml or 50 g in the package should be less than or equal to 30%. "

　　The second performance is that there are too many layers of packaging. In this regard, the new standard is clear: the number of packaging layers of grain and its processed products should not exceed three, and other commodities should not exceed four. However, the new standard also makes it clear that if it is a material layer that directly touches the contents and belongs to the inherent attributes of the product, such as zongzi leaves, bamboo tubes and hollow capsules, it can be excluded.

　　Ma Aijin said: "The understanding and calculation of the number of packaging layers in the standard is very clear. The packaging layer that directly contacts the contents of food and cosmetics is the first layer. There are several layers of packaging from the first layer to the outermost layer, which is the level of packaging. Taking tea packaging as an example, the metal or plastic packaging that is in direct contact with tea is the first layer, so there are several layers of packaging, which is the number of layers of packaging. "

　　The third performance is that the packaging cost is too high. The new standard makes it clear that the production organization should take measures to control the cost of all packages except those that are in direct contact with the contents not to exceed 20% of the sales price of the products. Simply calculate the account: a mooncake with three layers of packaging is sold in 10 yuan, so the cost of the second and third layers of packaging can’t exceed 20% of the selling price in 10 yuan, that is, 2 yuan, except for the packaging that directly wraps the mooncake in the innermost layer.

　　When buying food and cosmetics, how can consumers quickly judge whether there is over-packaging?

　　According to Wei Hong, deputy director of the Department of Standards and Technology of the General Administration of Market Supervision, consumers can simply judge whether food, cosmetics and other commodities are over-packaged by "one look, two questions and three calculations". First, look at whether the outer packaging of goods is luxury packaging and whether the packaging materials belong to expensive materials; Second, the new standard strictly limits the number of packaging layers. If the packaging cannot be unpacked, it is necessary to ask how many layers there are in the packaging and whether the number of layers meets the requirements. The third is to measure or estimate the volume of the outer packaging, and compare it with the maximum allowable volume of the outer packaging to see if it exceeds the standard.

　　The new standard also clarifies that the volume of the contents of food or cosmetics is expressed by multiplying the net content by the necessary space coefficient, and the value of the necessary space coefficient depends on the product. Taking alcoholic products as an example, the necessary space coefficient of wine is 13, and the allowable packaging void ratio of a bottle of 500 ml liquor is less than 30%. It can be calculated that the maximum allowable volume of the outer packaging of this bottle of liquor is 9285.7 cubic centimeters. Assuming that the length, width and height of the outer packaging of this bottle of wine are 20 cm, 15 cm and 30 cm respectively, the actual outer packaging volume is 9000 cubic centimeters, which is less than the maximum allowable value and meets the standard requirements.

　　Implement the main responsibility of enterprises

　　Rectification as soon as possible during the transition period

　　"Research shows that packaging waste accounts for about 30% to 40% of municipal solid waste in China, most of which is caused by over-packaging." Chen Hongjun, deputy director of the Standards and Technology Department of the General Administration of Market Supervision, said.

　　According to the data of the National Annual Report on Prevention and Control of Environmental Pollution by Solid Waste in Large and Medium-sized Cities in 2020 issued by the Ministry of Ecology and Environment, in 2019, the output of domestic waste in 196 large and medium-sized cities was 235.602 million tons. The phenomenon of "garbage besieged city" and "garbage surrounded village" is becoming more and more serious. The release of "Restricting Over-packaging of Commodities Requires Food and Cosmetics" once again emphasizes the requirements for commodity packaging, that is, to reduce resource consumption and packaging waste from the source and reduce the burden on consumers.

　　Chen Hongjun said that according to the standardization law, products and services that do not meet the mandatory standards may not be produced, sold, imported or provided. After the transition period, food and cosmetics that do not meet the new standards are not allowed to be produced and sold in the market. Therefore, enterprises are called upon to rectify and meet the standards as soon as possible during the transition period.

　　Regarding how to better implement the new standards, Wei Hong said: First, implement the main responsibility of enterprises. Enterprises are the main body of the implementation of standards. Food and cosmetic enterprises should, in accordance with the requirements of the Standardization Law and the Law on the Prevention and Control of Environmental Pollution by Solid Wastes, earnestly raise their awareness, take the initiative, fulfill their corporate social responsibilities, implement, use and meet the standards as soon as possible, and supply higher quality, greener and low-carbon products to the market.

　　The second is to strengthen the implementation of standards. The market supervision department will publicize the new standards in all aspects through a variety of ways, such as reading a map, interpreting standards, making standards public, and online cloud classes; At the same time, in conjunction with the relevant departments to organize standard training activities, in order to do a good job in technical reserves for supervision according to the law.

　　The third is to guide consumers to carry out green consumption. By strengthening public opinion propaganda, we will create a green consumption environment, guide consumers to consciously practice the concept of green consumption, advocate economy and reduce waste, actively buy green, environmentally friendly and low-carbon products, and do not buy or use over-packaged goods.

　　It is reported that in the next step, the General Administration of Market Supervision will, in conjunction with relevant departments, implement the new development concept completely, accurately and comprehensively, and combine the new deployment requirements of carbon neutrality in peak carbon dioxide emissions, make the full text of standards public free of charge, systematically carry out standard publicity training, strengthen supervision and law enforcement, and urge food and cosmetics production enterprises to start the diagnosis of standard compliance and product packaging compliance design as soon as possible. At the same time, create a good public opinion environment for green consumption, improve consumers’ awareness of the standards for restricting over-packaging of commodities, advocate reasonable consumption, and guide consumers not to buy over-packaged commodities. (Reporter Wan Jing)